Program Overview
The Executive Bachelor in Sports Management is designed for professionals seeking to develop leadership and management skills in the sports industry. This program covers sports marketing, event management, facility operations, athlete management, and sports governance, preparing graduates for senior roles in sports organizations, clubs, and agencies.
Duration
- 10 to 12 months
(Flexible for Working Professionals)
Entry Requirements
- Minimum age of 28 with relevant working experience; OR
- Executive Diploma in a related field; OR
- Other qualifications will be considered on a case-by-case basis.
Core Subjects (10 Modules)
- Principles of Sports Management
- Sports Marketing & Sponsorship
- Sports Event Planning & Management
- Sports Facility & Operations Management
- Athlete Management & Development
- Sports Governance & Ethics
- Financial Management in Sports
- Legal Aspects of Sports
- Sports Media & Communication
- Research Project
Career Opportunities
- Sports Manager
- Event Manager (Sports)
- Athlete Manager
- Sports Marketing Executive
- Sports Facility Manager
- Recreation Program Director
Fees
Pengenalan Program
Sarjana Muda Eksekutif Pengurusan Sukan direka untuk profesional yang ingin membangunkan kemahiran kepimpinan dan pengurusan dalam industri sukan. Program ini merangkumi pemasaran sukan, pengurusan acara, operasi kemudahan, pengurusan atlet, dan tadbir urus sukan, bagi menyediakan graduan untuk peranan kanan dalam organisasi, kelab, dan agensi sukan.
Tempoh Pengajian
- 10 hingga 12 bulan
(Fleksibel untuk Golongan Bekerja)
Syarat Kemasukan
- Berumur sekurang-kurangnya 28 tahun dengan pengalaman kerja yang relevan; ATAU
- Diploma Eksekutif dalam bidang berkaitan; ATAU
- Kelayakan lain akan dipertimbangkan berdasarkan kes ke kes.
Modul Teras (10 Modul)
- Prinsip Pengurusan Sukan
- Pemasaran & Penajaan Sukan
- Perancangan & Pengurusan Acara Sukan
- Pengurusan Kemudahan & Operasi Sukan
- Pengurusan & Pembangunan Atlet
- Tadbir Urus & Etika Sukan
- Pengurusan Kewangan dalam Sukan
- Aspek Perundangan Sukan
- Media & Komunikasi Sukan
- Projek Penyelidikan
Peluang Kerjaya
- Pengurus Sukan
- Pengurus Acara (Sukan)
- Pengurus Atlet
- Eksekutif Pemasaran Sukan
- Pengurus Kemudahan Sukan
- Pengarah Program Rekreasi
Yuran