Program Overview
The Executive Diploma in Retail Management is designed for professionals who aim to enhance their expertise in managing retail operations, customer experience, merchandising, and sales strategies. This program provides the necessary knowledge and practical skills to excel in supervisory and managerial roles in the retail sector.
Duration
- 9 to 12 months
(Flexible for Working Professionals)
Entry Requirements
- Minimum age of 23 with relevant working experience; OR
- Executive Certificate in a related field; OR
- Other qualifications will be considered on a case-by-case basis.
Core Subjects (8 Modules)
- Introduction to Retail Management
- Retail Operations & Store Management
- Customer Service & Experience Management
- Visual Merchandising & Branding
- Sales & Inventory Management
- Retail Marketing & Promotion Strategies
- E-Commerce & Digital Retailing
- Retail Analytics & Performance Measurement
Career Opportunities
- Retail Store Executive
- Sales & Marketing Executive
- Merchandising Executive
- E-Commerce Executive
- Customer Experience Executive
- Business Development Coordinator
Fees
- RM6000
Pengenalan Program
Diploma Eksekutif Pengurusan Runcit direka untuk profesional yang ingin meningkatkan kepakaran dalam mengurus operasi runcit, pengalaman pelanggan, peragaan visual, dan strategi jualan. Program ini menyediakan pengetahuan dan kemahiran praktikal yang diperlukan untuk cemerlang dalam peranan penyeliaan dan pengurusan dalam sektor runcit.
Tempoh Pengajian
- 9 hingga 12 bulan
(Fleksibel untuk Golongan Bekerja)
Syarat Kemasukan
- Berumur sekurang-kurangnya 23 tahun dengan pengalaman kerja yang relevan; ATAU
- Sijil Eksekutif dalam bidang berkaitan; ATAU
- Kelayakan lain akan dipertimbangkan berdasarkan kes ke kes.
Modul Teras (8 Modul)
- Pengenalan kepada Pengurusan Runcit
- Operasi Runcit & Pengurusan Kedai
- Khidmat Pelanggan & Pengurusan Pengalaman
- Peragaan Visual & Penjenamaan
- Pengurusan Jualan & Inventori
- Strategi Pemasaran & Promosi Runcit
- E-Dagang & Peruncitan Digital
- Analitik Runcit & Pengukuran Prestasi
Peluang Kerjaya
- Eksekutif Kedai Runcit
- Eksekutif Jualan & Pemasaran
- Eksekutif Peragaan Visual
- Eksekutif E-Dagang
- Eksekutif Pengalaman Pelanggan
- Penyelaras Pembangunan Perniagaan
Yuran
- RM6000